Flagship week
Amsterdam
Amsterdam is the flagship week. ISPO's global trade show brings the scale and the international audience, with focused events for running, outdoor and padel around it.
Dubai
Dubai is where Sports Week grows. Midweek, brands meet Middle East retail and distribution partners. At the weekend, focused consumer shows open the week up to the public.
Coming soon
USA
Then the model travels to North America, connecting the sports, outdoor and active lifestyle communities that shape the market.
China
ISPO’s shows in Beijing and Shanghai connect brands with China’s outdoor, sports and training market.
ONE GLOBAL SPORTS ECOSYSTEM
Sports Week connects the commercial engine of sport with the people who shape demand. Trade on the show floor midweek. Participation on the roads, trails and courts at the weekend.
Make
Sourcing & manufacturers
Build
Brands & start-ups
Sell
Retail & distribution
Play
Athletes, clubs & creators
50+Years of ISPO
2Cities in 2027
1Week · one trip, one budget
2Audiences · trade and consumer
Latest News
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- Information
- 30 October 2026
Co-Creating the future: Why Brands, Creators, and Top Media are converging at ISPO 2026
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- Information
- 28 October 2026
Mădălina Florea retains Golden Trail World Series crown with second straight overall title
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- Information
- 28 October 2026
7 days to go: 7 reasons why you should attend The International Running Expo
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- Information
- 04 August 2026
The Run Show moves to September 2027 and returns with two new expos
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